CJ Biomaterials, Revelop Take Home Prestigious Red Dot Design Award for PHA Head-Up Toothbrush

PHAs are a unique material. Derived from nature and produced sustainably, they can be used as building blocks to replace and improve the functional characteristics of a broad range of polymers in the production of finished goods or as starting points for sustainable chemistry. PHAs work well as modifiers to other polymers or biopolymers and can be used to increase bio-based content, accelerate biodegradation and improve the functional properties of resins and finished products. As one of only a few companies that are capable of mass-producing PHA, CJ Biomaterials is committed to impactful action delivering eco-friendly solutions with its extensive PHA technology platform.

The PHA Head-Up Toothbrush features an 8° angled brush head, which allows the toothbrush to efficiently dry and remain hygienic and bacteria-free, even when resting on a surface—also eliminating the need for a separate toothbrush holder or sterilizer, further contributing to its sustainability features.

“We hope recognition in the Red Dot Design Award will help to promote the advantages of PHA and accelerate the commercialization of PHA-based products by demonstrating the versatility of its applications in various end products,” says Max Senechal, Chief Commercial Officer of CJ Biomaterials.

Senechal added that the company has continually strived to expand the application of PHA, recently developing cosmetic packaging by blending PHA and PLA that are being used to package the popular cosmetic brand RIMAN INCELLDERM. CJ Biomaterials has also collaborated with various companies, including CJ Olive Young, NatureWorks, Dongil Platech, Yuhan-Kimberly, ACCOR Hotels, and Banila Co to broaden the use of PHA in the beauty/personal care market, household packaging materials and other applications. The company’s amorphous PHA was also added to the FDA’s inventory of Food Contact Substances in May of this year, allowing it to be used in food packaging materials in the United States, following approval previously granted in Korea.